WHO WE ARE: AMNET
We are the programmatic experts for the Dentsu Aegis Network. Created in response to technology’s growing influence on media buying, our goal is to underpin all brand communication with a single, consistent and deep view of consumers and their context.
Amnet is live in 33 markets with 450 people worldwide and around 800 clients. In Sub-Saharan Africa, we’re based in Cape Town, South Africa and as part of The Dentsu Aegis Network SSA.
What We Do
More than ever before, demand for effectiveness and efficiency from media investments has increased. Amnet’s strategic, programmatic approach delivers both. Our mission is to build and leverage data in order to deliver more meaningful and personalised messaging insights for brands, efficiently and cost effectively. Our expert team specialises in the planning, analysis and activation of audience data, programmatic media buying and fully data-driven media strategies.
We understand the intricacies of the programmatic media buying and planning process takes time. Our team live and breathe it. We work with our clients to develop the right approach for success, enriching the relationships between our brands and their customers and the experiences that they have with each other.
WHO WE ARE: AMPLIFI
Amplifi has been designed to collaborate with media owners and clients to generate improved, measurable business outcomes in a market defined by globalisation and convergence.
In a market defined by globalisation and convergence, Amplifi has been designed to collaborate with media owners and clients to generate improved, measurable business outcomes.. As the media investment arm on the Dentsu Aegis Network, our goal is to deliver a demonstrable uplift in media performance across TV, Print, Digital and Radio on a global basis.
WHAT WE DO
We operate across three distinct areas of specialisation: Investment, Global Media Partnerships and Programmatic Buying (Amnet). This is structured to assist and deliver value across three core functions: Investment Management (incorporating Media Buying and Digital Campaign Management) to deliver more financial value for clients; Trading Management & Partnerships to deliver more strategic value through suppliers; and Programmatic to deliver greater effectiveness and efficiency in media buying.
Our work aims to build a consistent, leveraged buying network capable of delivering market leading performance, whether that’s measured by cost or better business solutions, in every medium, in every country.